Background & Marketing Stack Implementation
G&G Fleet Supply & Service is a multifaceted business that wanted to expand into the world of ecommerce to extend their visibility and reach nationwide. G&G Fleet Service maintains vehicles for major household names. To service these vehicles, G&G requires a robust inventory of parts to be on-hand in multiple warehouses. We brought their entire warehouse online by developing a fully custom Shopify website capable of selling parts 24/7 to new customers nationwide. Once the website was developed, a comprehensive & programmatic marketing strategy was implemented and is currently maintained by us.
G&G Fleet Supply
Fully custom Shopify website built from the ground up with custom tracking for marketing automation. Full product migration for 2000+ products from previous web server. Image optimization, SEO optimization, Schema markup and more implemented to improve SERPs visibility.
Social Media Management
Monthly social media management on Facebook & Linked in to maintain overall social voice and keep the brand's image consistent across all channels. Proper tagging to extend organic social reach to users who are potentially in-market.
Merchant ads + phrase based search ads targeting primary product list determined to have the most ROI potential. On-page adjustments made to improve relevancy. Daily ad monitoring to to maximize efficiency and extend the reach of our spend.
Re-targeting ads are used to re-engage with users who visited particular pages on the site and left without taking action. The ads range from text to creative on a wide variety of platforms based on user interest and behaviors.